Overview
Pengrunda Plaza is a vibrant commercial complex located in a bustling urban area. The plaza hosts numerous retail outlets, restaurants, and entertainment facilities. To enhance the visitor experience and attract attention, Pengrunda Plaza sought an innovative advertising solution that could deliver captivating visuals and engage audiences effectively.
Challenges
Limited visual impact: The existing advertising displays lacked the ability to deliver vibrant, high-resolution visuals that could effectively capture the attention of visitors.
Enhanced brand promotion: Pengrunda Plaza aimed to showcase its tenants' brands and promotions in an engaging and dynamic manner, maximizing their visibility and impact.
Outdoor durability: The LED display needed to withstand various weather conditions and maintain reliable performance over an extended period.