On January 12, Mightary LED, in collaboration with Xiamen University and Cineforce Pictures, held a signing ceremony for a trilateral strategic cooperation agreement. The three parties jointly established the Film Visual Effects Engineering Laboratory, creating a platform for industry-university-research collaboration to drive technological innovation and industrial upgrading.
Strategic Partnership Highlights
Xiamen University: A century-old institution with a rich academic legacy, providing theoretical depth and research expertise.
Cineforce Pictures: A trailblazer in China’s film industry, leading innovation in production techniques and creative storytelling.
Mightary LED: Offers core support through its virtual production LED cinema screen technology, enabling immersive, real-time visual effects and streamlined filmmaking.
By integrating technological R&D with industrial resources through the joint laboratory, the three parties aim to achieve mutual benefits and shared growth.
The Role of Industry-University-Research Collaboration
This platform serves as a critical bridge connecting university research achievements with enterprise innovation needs. It accelerates the commercialization of cutting-edge technologies, supplies skilled talent and technical expertise to enterprises, and enhances the overall competitiveness of the film industry.
Key Advantages of Virtual Production Technology
Cost & Time Efficiency: Reduces expenses for on-location setups and shortens production timelines.
Creative Freedom: Breaks physical constraints, allowing filmmakers to realize limitless scenarios and visual effects.
Precision in Visuals: Enables dynamic adjustments to lighting, camera angles, and motion paths, enhancing realism and immersion.
Risk Mitigation: Eliminates disruptions caused by uncontrollable factors such as weather or environmental conditions.
A Deep Fusion of Technology and Artistry
This trilateral strategic cooperation represents a profound integration of technology and artistic expression, injecting fresh vitality into China’s film industry. Looking ahead, the laboratory will prioritize technological R&D and product innovation to meet market demands, elevate the quality and impact of cinematic works, and jointly foster industry prosperity.
Together, We Forge Ahead
With technology as our brush and artistry as our canvas, we will co-author a new era for China’s film industry—exploring boundless possibilities and redefining visual storytelling!
