Mightary LED has recently forged a strategic partnership with 2Store Tech (Shenzhen) (referred to as "2Store Tech") to co-develop and manufacture intelligent signage systems. This collaboration aims to empower small businesses and jointly explore untapped opportunities in nighttime consumer markets.
Small stores, akin to the "capillaries" of the real economy, play an irreplaceable role in boosting consumption, generating employment, and ensuring social stability. They have become a focal point for national and local governments to drive domestic economic circulation and sustain stable growth. Statistics reveal that China is home to 103 million small stores, accounting for 54.5% of total consumer spending, yet their operational efficiency remains ripe for improvement.
As a subsidiary of a listed state-owned enterprise, Mightary LED has dedicated 16 years to advancing economic and cultural prosperity through LED display innovations. Partnering with 2Store Tech—China’s first IoT-enabled local consumption platform—the company aims to "make business easier" by delivering integrated smart signage solutions to nearly 100 million small stores nationwide, driving their digital transformation.
As night falls, streets come alive with brightly lit storefronts and eye-catching displays. The rapid growth of nighttime consumption is fueled by supportive government policies and aligned with current economic trends. In response, Mightary LED has collaborated with 2Store Tech to launch a cost-effective smart signage system. Utilizing LED displays as advertising platforms, the system integrates with major e-commerce portals and AI-powered big data analytics, enabling 24/7 operations. Store owners can remotely update content via cloud controls, slashing nighttime operating costs while boosting foot traffic and revenue—a win for nighttime economic vitality.
The "small-store economy" caters to today’s diverse consumer demands. With summer driving increased nighttime activity, Mightary LED and 2Store Tech plan to address the estimated 3-5 trillion RMB market gap in storefront upgrades. By rapidly expanding offline networks nationwide, the partners remain committed to reducing costs and enhancing efficiency for small businesses, fueling the prosperity of nighttime commerce.
